Credit Valley uses HD TV for patient
MISSISSAUGA, Ont – A new
partnership between SHARP electronics of Canada and Credit Valley
Hospital is showcasing digital signage in high definition (HD) format.
The systems uses SHARP’s 36"-54" HDTV screens located throughout the
New digital signage software, created exclusively by SHARP, is being
piloted in a hospital setting at Credit Valley.
For its part, the hospital produces a wide-range of award-winning health
and wellness videos. Physicians and clinicians also provide preventive
medical tips for patients, visitors and staff.
The multi-zoned areas provide current weather, news, sports and traffic
in addition to current hospital event schedules. The software allows the
flexibility to tailor specific programming to the patients in that area
(such as emergency and oncology). The hospital presently has seven
different programs showing concurrently.
Patients waiting in emergency receive a warm video welcome from chief of
emergency, Dr. Eric Letovsky, and learn about the triage process from
nurse manager Janet Cadigan. Others waiting in diagnostic imaging or for
blood work can watch useful tips about avoiding falls, proper lifting
technique, how to avoid diabetes and the importance of keeping tabs on
your blood pressure.
Credit Valley Current will be an integral part of the hospital’s new
expansion project. The programming will include regular construction
site “walkabouts”, progress reports, web cam screen captures as well as
important messaging to support the Hospital Foundation’s $45 million
fundraising campaign for the phase two construction project.
RxTV will manage the day-to-day retail operation of the network. By
creating an effective and informative advertising network, local and
national companies can communicate effectively through the dynamic use
of the world’s fastest growing medium, digital signage.
The Sharp Experience Commitment
The Sharp Experience was developed in Canada as a sincere business
approach that separates Sharp from the competition. According to the
company, it is everything a customer should expect from a friendship –
trust, dependability, accountability and flexibility, all within a fun
and supportive professional environment.
The RxTV Pharma-Med Network
RxTV is a unique, on-premise digital signage network delivering
advertising, health & wellness messaging, news, weather and other
relevant information to viewers in hospitals and pharmacies. RxTV
recognizes the unique capabilities of web based information delivery
systems and their ability to reach an even more mobile society. RxTv
represents the fastest growing medium in the world today, digital
The Credit Valley Hospital
Located in Mississauga, Ontario, The Credit Valley Hospital is a world
class hospital serving patients in the Greater Toronto Area, as well as
the regions of Peel, Halton, Dufferin, Simcoe, and Wellington. The
hospital is undergoing a $300 million expansion project that will see it
double its current size to 1,000,000 sq. ft, adding a new regional
maternal child centre in addition to a new ambulatory care centre that
will be integrated with The Carlo Fidani Peel Regional Cancer Centre.
Additional information on The Credit Valley Hospital is available at