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Credit Valley uses HD TV for patient education

MISSISSAUGA, Ont – A new partnership between SHARP electronics of Canada and Credit Valley Hospital is showcasing digital signage in high definition (HD) format. The systems uses SHARP’s 36"-54" HDTV screens located throughout the hospital.

New digital signage software, created exclusively by SHARP, is being piloted in a hospital setting at Credit Valley.

For its part, the hospital produces a wide-range of award-winning health and wellness videos. Physicians and clinicians also provide preventive medical tips for patients, visitors and staff.

The multi-zoned areas provide current weather, news, sports and traffic in addition to current hospital event schedules. The software allows the flexibility to tailor specific programming to the patients in that area (such as emergency and oncology). The hospital presently has seven different programs showing concurrently.

Patients waiting in emergency receive a warm video welcome from chief of emergency, Dr. Eric Letovsky, and learn about the triage process from nurse manager Janet Cadigan. Others waiting in diagnostic imaging or for blood work can watch useful tips about avoiding falls, proper lifting technique, how to avoid diabetes and the importance of keeping tabs on your blood pressure.

Credit Valley Current will be an integral part of the hospital’s new expansion project. The programming will include regular construction site “walkabouts”, progress reports, web cam screen captures as well as important messaging to support the Hospital Foundation’s $45 million fundraising campaign for the phase two construction project.

RxTV will manage the day-to-day retail operation of the network. By creating an effective and informative advertising network, local and national companies can communicate effectively through the dynamic use of the world’s fastest growing medium, digital signage.

The Sharp Experience Commitment
The Sharp Experience was developed in Canada as a sincere business approach that separates Sharp from the competition. According to the company, it is everything a customer should expect from a friendship – trust, dependability, accountability and flexibility, all within a fun and supportive professional environment.

The RxTV Pharma-Med Network
RxTV is a unique, on-premise digital signage network delivering advertising, health & wellness messaging, news, weather and other relevant information to viewers in hospitals and pharmacies. RxTV recognizes the unique capabilities of web based information delivery systems and their ability to reach an even more mobile society. RxTv represents the fastest growing medium in the world today, digital signage.
The Credit Valley Hospital
Located in Mississauga, Ontario, The Credit Valley Hospital is a world class hospital serving patients in the Greater Toronto Area, as well as the regions of Peel, Halton, Dufferin, Simcoe, and Wellington. The hospital is undergoing a $300 million expansion project that will see it double its current size to 1,000,000 sq. ft, adding a new regional maternal child centre in addition to a new ambulatory care centre that will be integrated with The Carlo Fidani Peel Regional Cancer Centre. Additional information on The Credit Valley Hospital is available at