PharmaTrust, OHA to promote tele-pharmacies
TORONTO – The Ontario Hospital
Association (OHA) and PharmaTrust have announced a partnership that’s
intended to enhance patient access to prescribed medications and make
Ontario’s prescription dispensing more efficient.
The OHA and PharmaTrust will collaborate on the installation of
telepharmacy prescription-dispensing kiosks in hospitals across the
PharmaTrust MedCentre kiosks offer live video pharmacist counseling and
quick and safe 24/7 access to prescription and over-the-counter
medications, dispensed under the complete control of a pharmacist.
The PharmaTrust MedCentre allows patients to simply insert their
prescription, pick up the handset and interact live with a pharmacist
who provides counselling via two-way video conferencing. The pharmacist
is supported by integrated safety features to ensure prescription
authenticity, accuracy and patient safety.
Patients at participating hospitals may choose to have their
prescriptions filled on site, any time they need. For example, a parent
having to take a sick child to the Emergency Department at night will no
longer have to worry about finding a pharmacy that is open in the
evenings, while someone in a cast or a wheelchair will no longer have to
make the difficult trip of even a block or two to a drug store to get
“The OHA is working to build a high performing, integrated and
sustainable healthcare system, and this new partnership with PharmaTrust
MedCentre service will help hospitals provide improved patient access to
needed medications and enhanced medication management support,” said Tom
Closson, President and CEO of the OHA.
Video conference technology will allow pharmacists to spend more time
with patients. “This technology allows pharmacists to do what they were
trained to do – interact with and directly counsel patients,” notes Don
Waugh, CEO and co-founder of PharmaTrust. The MedCentre service will
also be available in more than a dozen different languages (including
American Sign Language).
Each time a medication is dispensed, the MedCentre will automatically
send a record to the prescribing physician. Patients will also receive
reminder notices to refill prescriptions. “These communications will
help address issues such as adverse drug reactions and non-compliance,”
explains Peter Suma, Chief Operating Officer and Co-Founder of the
company. It is estimated that 10 percent of hospital emergency room
visits are due to non-compliance.
Published February 11,2010